UX Writing

On the My TELUS Overview page, TELUS hosted internal offers that appeal to existing customers. I worked closely with marketing stakeholders, developers, product owners, and designers on the entire process from writing the offers to uploading them in our content management system. The offers I wrote led to the highest conversion rates on My TELUS to date.

WHO

WHAT

UX Writing & Content Strategy

WHERE

Toronto

BE IN 
TOUCH
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Jeeda Masoud

Content Strategist & UX Writer